Following Prime Day's conclusion, Amazon is intensifying its battle against fraudulent scammers posing as the company to deceive consumers. Counterfeit order confirmations constitute over 50% of reported Amazon impersonation scams. The company is now alerting customers to new impersonation strategies, which include:
Prime Membership Scams: Scammers employ unexpected calls, texts, or emails referring to membership fees or issues. Victims are prompted to confirm or cancel charges, with scammers primarily aiming to extract payment and banking details for Prime membership reinstatement.
Account Suspension/Deletion Scams: Fraudulent texts/emails threaten account suspension or deletion, urging recipients to click deceptive links for account verification. These tactics manipulate customers into divulging payment and login information.
Scott Knapp, Amazon's WW Buyer Risk Protection Director, highlights the pervasive nature of impersonation scams across the retail sector. He emphasizes the company's dedication to safeguarding customer trust by educating them about scam avoidance and promoting accountability for scammers. Amazon encourages individuals to report suspicious activity to protect their accounts and contribute to law enforcement efforts. Additional information on identifying and reporting scams can be found at amazon.com/ReportAScam.
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